Todos Os Jingles De Lula Em: 2002
: Available on ResearchGate , this article investigates the concept of "Lula as a myth" through his campaign videos and jingles, identifying how musical elements contributed to his public persona.
: This thesis available on PUC-SP's repository examines the modernization of electoral campaigns, specifically focusing on Lula in 2002. It details the transition to a more professionalized "political spectacle" led by professional Duda Mendonça and how music played a key role in persuasion strategies. Todos os jingles de Lula em 2002
: A country-style (sertanejo) jingle performed by Zezé Di Camargo and Luciano, used to soften Lula's image and broaden his appeal. : Available on ResearchGate , this article investigates