Roddy Ricch - Down Below [official Music Video] (dir. By Jmp) May 2026
: Look for the striking shots of money falling from the sky over his old neighborhood, visually representing the abundance he once only dreamed of.
: High-end cars like the Bentley Coupe and Porsche, along with "stars in the Wraith roof," serve as literal and figurative symbols of how far he’s come from "the bottom". Production & Aesthetic : Look for the striking shots of money
### The video follows Roddy’s journey from "sleeping on the floor" to living his dreams. : The visuals capture the gritty reality of
: The visuals capture the gritty reality of his come-up, featuring scenes in "project walls" and "county jail" that reflect the lyrics' themes of survival and perseverance. Feed Tha Streets II
Released as a breakout visual from his 2018 mixtape, Feed Tha Streets II , the official music video for Roddy Ricch’s "Down Below" is a masterclass in modern storytelling. Directed by JMP, the video serves as a visual victory lap, juxtaposing Roddy’s past struggles in Compton with his meteoric rise to stardom.