Notification -

Notifications aren't just alerts; they are micro-stories. Successful newsrooms now view them as distinct content rather than just a way to link to an article.

: Including images, GIFs, or videos can increase open rates by up to 56% . 2. The Psychology of Engagement notification

Why do we click? Effective notifications tap into specific human behaviors: Notifications aren't just alerts; they are micro-stories

: Instead of "Your cart is empty," try: "Your cart misses you 🥺. The items are starting to get clingy." Notifications aren't just alerts

: Beyond just using a name, notifications should be based on real-time triggers, like a sports fan receiving a score update for only their team.