: Structuring this as a "Buy 2, Get 1 Free" holds infinitely more psychological weight than offering a standard "30% off your total purchase."
: The promotional discount caps at a designated retail value (historically between $70 and $79). james avery buy charms get bracelet
A paper outlining the strategy behind the highly successful promotion by James Avery is provided below: 💎 "Buy Two Charms, Get a Bracelet Free" Promotion 📈 Promotion Overview : Structuring this as a "Buy 2, Get