: Specialty stores (including brand shops) are projected to capture 42.7% of the market share in 2026. 2. Consumer Buying Trends (2026)
: The brand operates in over 140 countries, with significant market strength in the U.S., India, Australia, and New Zealand. buy jockey underwear
: Jockey sits firmly in the mid-range segment, which held a 50.49% global market share in 2024 due to its focus on value and sustainable fabrics. : Specialty stores (including brand shops) are projected
: Consumers are shifting toward performance-oriented products. Jockey recently launched the VentraCool Air™ Collection , which uses laser-cut ventilation and advanced airflow technology. Material Preferences : : Jockey sits firmly in the mid-range segment,
: India remains a critical driver. Its official licensee, Page Industries Ltd. , reported Q3 2025 profits of $23.4 million, reflecting robust demand in the Asia-Pacific region. Market Segmentation :