2022---mitsubishi-asx-2023--a-copy-and-paste-of-the-renault-captur -
Step inside and you’ll find the same portrait-style touchscreen and digital dash. Even the steering wheel is identical (just swap the diamond for the three diamonds).
Aside from the "Dynamic Shield" grille and the Mitsubishi lettering on the tailgate, every curve and panel is pure Captur.
Mitsubishi just pulled the silk off the "new" 2023 ASX, and if you’re getting a massive sense of déjà vu, you’re not alone. Step inside and you’ll find the same portrait-style
#Mitsubishi #MitsubishiASX #RenaultCaptur #BadgeEngineering #CarNews #ASX2023 #AutomotiveDesign
Let’s be real: it’s not just "inspired" by the Renault Captur—it’s essentially a copy-paste job. Thanks to the Renault-Nissan-Mitsubishi Alliance, the new ASX has swapped its rugged Japanese roots for a full-on French makeover. 🇫🇷➡️🇯🇵 Mitsubishi just pulled the silk off the "new"
Is this "badge engineering" at its most blatant, or just a clever way to bring better tech and efficiency to the ASX name?
It’s riding on the CMF-B platform, meaning you get Renault’s hybrid and plug-in hybrid powertrains. It’s smart business
It’s a strategic move to keep Mitsubishi alive in the European market without the massive R&D costs of building a new car from scratch. It’s smart business, but for long-time ASX fans who liked its "old-school" simplicity, this might feel like a bit of an identity crisis.